How to Fuel Better Business Outcomes with a Clear Data Strategy

In this white paper, we’ll look at the benefits of adopting a data-driven strategy for your business, as well as the dangers of falling behind your competition in this area. We’ll also cover important considerations as you begin to develop a strategy – things you need to get in place and pitfalls you must avoid.

Note: This white paper was based on a recent webinar sponsored by Televerde. Thanks to the original speakers: Meetul Shah, founder and CEO of DemandMatrix, and Deanna Ransom, former Global Head of Marketing, Marketing Services and the Chairman of Diversity and Inclusion at Televerde.

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