Marketers Meet Your New BFF to Pivot for Success: Finance
Marketers, meet your new BFF to pivot for success: Finance. Watch Televerde colleague Jill Barnard, Chief Financial Officer, and Deanna Ransom, as they dive into why marketing needs to build and maintain a healthy relationship with finance. In this episode, you’ll learn what you should do to build a better relationship with finance leaders at your company and what finance wants from marketing (hint:$$$$).