Intent data is time-sensitive and generally increases your chances of being first to reach a prospect during a critical stage. Research shows that 70% of the time, the first salesperson to contact a prospect is the one who ultimately wins that business.
Learn how to apply intent data to increase the quality and quantity of your leads in three significant ways:
- Identify the right accounts to prospect into
- Identify the right time to reach out to a prospect
- Identify key topics to cover during the conversations with prospects