We are only days away from our second SiriusDecisions European Summit. At last year’s event, we made the announcement of our intent to open an office in Europe and then later opened the office in March of this year.
With the recent opening of Televerde’s European headquarters in Glasgow, we are excited to be a Gold sponsor in London and fully open for business. Televerde is thrilled to bring our 20-plus years of experience as a best-in-class sales and marketing solutions provider to the European market.
The theme for this year’s conference is The Art of Intelligent Growth. There will be countless opportunities to absorb the most up-to-date industry research with a European tilt and network with hundreds of marketing and sales peers.
Client case studies and plenary sessions are the focus of Monday’s activities but don’t forget to take advantage of visiting the Marketplace. Our Executive team including Jim Hooker, Ray Kemper, Jim Thorburn and Morgan Jones – CEO, CMO, CSO, GM will be there along with additional senior members of our North American and International teams. As a true end-to-end sales & marketing solutions provider with expertise in inside sales, strategic engagement consulting, integrated teleservices and demand generation, we can’t wait to share successes, help open doors to international business relationships and provide an expanded view of our global solutions portfolio and proven use cases.
Day 2 is set to be packed with innovative sessions targeted at bridging the gap between growth strategies and business goals. One of the several hot topics on the docket this year is Account-Based Marketing (ABM). Televerde has long been in the ABM business, but we’ve revamped our solution to be even more comprehensive to meet your demand generation needs. Interest in this approach is fast-growing as more and more companies recognize the power for focused efforts on accounts with the highest potential for expanding market share and generating opportunity. We’ve got some great stories to tell highlighting the success our clients have gleaned from ABM strategies. In fact, we helped a global market and technology leader in the business software space to grow an additional $2.7M in pipeline using an enhanced ABM approach.
We’ll be at Booth #15 in the Marketplace. Come by to meet the team and a chance to win an Amazon Echo. Whether you are flying in or you’re already across the pond, we’ll see you soon.