High Tech Company Case Study
Through a long standing relationship with Televerde, our client had a solid demand generation strategy in place. The team was generating results and providing value, however they started to notice a decline in contact rates. With no internal resources to help build a social selling strategy, our client consulted with Televerde to develop a plan that would modernize their selling methods and increase their contact rate across campaigns.
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Envestnet/Yodlee Shows 38:1 ROI with Sales Development Representatives Layer
Ron Barasch, Senior Director of Marketing and Demand Generation at Envestnet|Yodlee, faced a number of challenges. Yodlee was poised for hyper-growth without an inside sales team in place. Armed with well-known client names and supportive success stories, he knew they could overcome these challenges but needed processes in place to ensure that leads were well-qualified before being handed off to the sales team. Find out how Televerde was able to bridge that nurturing gap from lead to opportunity.
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